When asked to sum up her four professional years since graduation, Jenn Korducki Krenn describes them as “unexpected, but in the best way possible.”
To date her career has involved working as an assistant account executive at a large public relations agency in Chicago, as well as a three-year entrepreneurial journey that included co-founding POP! Social Media, a consulting company that developed social media strategy and content for small- to mid-size clients in the health and wellness sphere. She also co-launched DreamChamps, an online community that focused on educating Gen Y job seekers about company culture.
Last year, Korducki Krenn stepped away from POP! Social Media and DreamChamps to pursue her own work as a freelance writer and editor. Her experience as a business owner taught her many valuable skills, from how to gain and interact with clients to how to manage the company payroll and taxes. But perhaps the most important thing she learned is that she is good at – and enjoys – being her own boss.
“People tend to think that working for yourself either means being comfortable at home in your pajamas or being terrified that you’ll never see a paycheck,” she says. “While both of those scenarios have certainly rang true for me at some point in my career thus far, I’d also argue that working for yourself means being responsible for every aspect of your success or failure. It keeps you hungry, but can also make you extremely happy if you work hard and are willing to sometimes take the bad with the good. The two things I love most about what I do are that I am helping people through writing and that I get to decide how and in what ways I can best provide value to what a client is doing.”
Currently Korducki Krenn works as a freelance writer and editor for CH&G Communications, a small agency in Chicago that specializes in providing professional corporate communications services in the areas of internal communications, web content development and external communications. Additionally, she continues to offer social media content management and consulting services to a wide range of clients across the country, including Phoenix, Arizona, where she and her husband moved last fall. Korducki Krenn credits the skills she learned as a Medill student for providing her with the versatility and confidence to take her work with her wherever she goes.
“Whether we end up in journalism, communications or some other field entirely, the ability to write and write well is needed everywhere,” she says. “Medill not only helped me become a better storyteller, but also gave me the confidence to approach strangers, ask questions and never be afraid to speak up. These three qualities have made a significant difference both when seeking out clients and while working for them.”
Medill not only helped me become a better storyteller, but also gave me the confidence to approach strangers, ask questions and never be afraid to speak up. These three qualities have made a significant difference both when seeking out clients and while working for them.