Noreen Wasti

PR and Marketing Manager, RR & Co. Bespoke Luxury Management

Noreen Wasti (IMC09) is PR and Marketing Manager at RR&Co., a full service consultancy firm specializing in luxury goods brands. Wasti is based in Dubai, United Arab Emirates.

She studied abroad in Dubai for one semester as an undergraduate at Rhode Island College and is thrilled to be back in Dubai, where her company works closely with luxury brands in the region. There are better opportunities in the luxury market in Dubai than in the U.S., Wasti says, but she hasn’t forgotten her days as an IMC student.

“When I finally decided I wanted to go to grad school, I was looking for a great alternative to an MBA that would allow me to be creative and focus on expanding my marketing and PR skills. Medill and Northwestern already had the reputation I was looking for, and IMC was the perfect blend for someone like me,” says Wasti.

Wasti says that the different tracks and concentrations and the variety of evolving perspectives it took towards the marketing world also set Medill apart.

“I did the PR and branding track in IMC, and the PR courses in particular really helped provide the theoretical background to approach my job. It has been very rewarding to find myself going through old PowerPoints and lectures to help me handle a project better,” she says.


The PR courses in particular really helped provide the theoretical background to approach my job. It has been very rewarding to find myself going through old PowerPoints and lectures to help me handle a project better.