See real-world best practices from organizations that are using engagement and nurture marketing strategies grow their brands in the third massive open online course (MOOC) in Medill's Social Marketing Specialization on Coursera. In the course, you will also learn the importance of infographics and the impact that a well-designed landing page can have on your bottom line. "Engagement and Nurture Marketing Strategies," led by Medill IMC Lecturer Randy Hlavac, launches on Nov. 16. Registration is free and can be accessed here.
For more information on the Social Marketing MOOCs, or to register for the entire five-course + capstone specialization, visit our website and follow the conversation on Twitter @NUsocialmktg and #socialmktg.