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Internal Communications

IMC 490 (Elective)

Internal Communications focuses on how organizations can accomplish their goals and build stronger brands by helping employees to understand the direction and how they help create and further the brand in an environment.

Reaching a global workforce with varying backgrounds and communicating effectively with them requires a variety of skills. Students will learn how to engage and persuade employees to become brand ambassadors with customers, the community where they work and among fellow employees.

The course will help you learn to deal with change in the organization and in the work environment, and how to lead when there’s a great deal of turbulence and uncertainty.