November IMC Speakers

Clive Humby, Chairman of dunnhumby, spoke on Nov. 5 as part of the Crain Lecture Series at Medill.  

Watch Clive Humby's Presentation.

On November 4, Jonathan Blum, Senior Vice President and Chief Public Affairs Officer for Yum! Brands, Inc., spoke to students in lecturer Dan Huber's Introduction to PR Strategies and Tactics class.

Watch Jonathan Blum's Presentation.

IMC STUDENT BLOG

Fight marketing scurvy with the new Medill IMC student blog, VitaminIMC.!

VitaminIMC is a student-run blog from Medill's Integrated Marketing Communications Program at Northwestern University. To learn more about the bloggers, view the Blogger Profiles.

Professional Speaker Series

The IMC Professional Speaker Series is a student run program that welcomes marketing and branding industry leaders to Medill to share insights and talk shop. Medill is proud to host industry leaders from companies such as Google, Edelman, Publicis, Nimblefish, FedEx, and more.

IMC is more than just coursework. As part of the IMC experience, students have the opportunity to meet with and listen to IMC professionals through IMC's student-managed Professional Speaker Series. In addition, faculty members regularly welcome industry leaders as guest lecturers. In class, students work with outside real-world clients on branding programs and marketing initiatives and produce amd present their recommendations in the form of multi-media presentations and action plans.

JIMC 2008 - Launched

The New Journal of Integrated Marketing Communications is out! Journal of Integrated Marketing Communications (JIMC).