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Medill IMC students pose for a group photo by the Deloitte sign in Santiago, Chile

Chile

In International Enterprise IMC Innovation, you spend five days in Santiago, Chile, learning how large, legacy organizations innovate to sustain their industry leadership without being leapfrogged by smaller startups.

Many of our IMC students choose to work for these legacy organizations. This course will teach you how to leverage your company’s advantages for sustainable innovation.

Students from all three IMC programs—full-time, part-time and online—take this course, taught by an IMC faculty member, so you will have the opportunity to meet and network with other IMC students as well as industry leaders.

Medill IMC Chile at Google
IMC students visit Google in Santiago, Chile, and learn how the company helps organizations around the world grow and learn new strategies to innovate.

Meet with legacy organizations

You will meet with large organizations to learn about their strategies in the region and identify opportunities for innovation. Our 2018 class met with Google and Deloitte and learned how they use their role in the region to support global enterprises. They also visited Emiliana Vineyards to learn how a local but global business in Chile grows and changes in today’s marketplace.

Sujani Dwarakanath (IMC18)
"It’s hard to believe I could learn so much in four and a half days. The class content, plus offsite visits taught me the creative process behind innovation.”Sujani Dwarakanath (IMC18)

Propose real strategies

Students tour a vineyard in Chile
IMC students tour Emiliana Organic Vineyard in Chile to learn about the this global business. Students used what they learned to create an innovation strategy for the company.

You will work with a small group to come up with an innovative strategy for a company you meet in Chile. The innovation project gives you real experience proposing and understanding strategies for an organization you get to connect with outside the classroom. In 2018, the students’ final projects focused on strategies for Emiliana to help solve the marketing communications and innovation challenges they faced, especially given that much of their product is exported around the world.

Tom Collinger
“I can’t think of a better way for students to learn about innovation for large, international organizations than to immerse themselves in it, especially in a country so experienced in exporting their assets and working across the globe. This IMC course in Chile brings together an important marketing communications topic, with leading experts, set in a global context to help students learn and see first-hand how they can champion and succeed in driving innovation.”Tom Collinger

Associate Professor and Executive Director of the Spiegel Research Center, Instructor for the IMC Chile Course

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