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Medill IMC grad students exceed expectations on 20 live client projects

November 17, 2014 | By Kaitlyn Thompson (BSJ11)

IMC graduate students in this year’s full-time program worked on 20 live client consulting projects once again to address marketing and communications challenges at some of the top companies in industries such as consumer packaged goods, technology, B2B, publishing, foodservice and others.

In this recap video, company sponsors, students and faculty discuss how the projects give Medill students an edge in the industry, and teach them how to apply what they learn in the classroom to a real marketing problem.

For a full list of participating companies or to sponsor an IMC Immersion Quarter project, please visit our website.