The full-time IMC program is tailored to launch careers in marketing communications with a five-quarter program that prepares students to solve the marketing problems of the digital age.
Full-time IMC students have the opportunity to focus on academic specializations. To complete a specialization, students take two required courses and at least two applicable electives. Specializations are optional and each student can pursue up to three. Students do not officially declare a specialization but rather complete the relevant courses to receive it.