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Jeremy Gilbert

Jeremy Gilbert

Knight Professor in Digital Media Strategy

Jeremy Gilbert is the Knight Professor of Digital Media Strategy. Both his work and teaching focus on the content and revenue strategies of existing and emerging media companies. He explores the intersection of technology and media, examining how new tools and techniques will affect the creation, consumption and distribution of media.

Prior to assuming the Knight Chair, Gilbert was The Washington Post's Director of Strategic Initiatives where he led an award-winning team that transformed The Post into an international, digital-first news organization. The team collaborated closely with the Post’s engineering, product design, graphics, audience, analytics and revenue teams by identifying, creating and executing unique digital products and storytelling methods for them.

Gilbert experimented with a new form of presentation of 2016’s presidential election results by using 3D printers. He also launched The Post’s first machine-generated, fully automated AI-created stories to cover elections and the Olympics. He created The Post's first virtual reality project - including one shown at the Tribeca film festival. He initiated the use of 360 cameras and oversaw The Post’s first augmented reality story. He coordinated a freelance network that changes how The Post covers national stories and launched a new leadership vertical. In addition, he played a key part helping The Post win multiple Online News Association and Society of News Design digital news awards.

Gilbert’s past roles included developing a digital strategy for National Geographic. He also taught media product design, interactive storytelling, web and print design tools and techniques as an associate professor at Medill and the Segal Design Institute. Gilbert led The Poynter Institute in rethinking and redesigning its industry leading website and served as an art director for The Tampa Bay Times and The News-Press.


Gilbert earned both a bachelor's and master's degree in journalism from Medill