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IMC Certificate + Masters

Students who complete the IMC Certificate can earn the IMC master’s degree in the Full-Time program at an accelerated pace.

Benefits for IMC Certificate students

IMC master’s program overview

Compared to the IMC Certificate, the master's program has a deeper focus on connecting consumer insights to brand communications across multiple platforms, particularly digital and social media. The program also develops substantial skills in marketing measurement and analytics.

Learn more about IMC Full-Time master’s program


You can complete your master’s degree in the IMC Full-Time program in four quarters instead of five by waiving out of three courses: Marketing Research, Consumer Insight and one elective course.


To take advantage of the fewer required credits and GRE/GMAT waiver, students must have completed the five-course undergraduate IMC Certificate not more than three years prior to enrolling in the IMC Full-Time master's program.

Apply for the IMC Full-Time Master's Program


Contact Medill Assistant Director of Graduate Admissions and Financial Aid Tatyana Rodriguez.