Penny Abernathy's research focuses on the implications of the digital revolution for news organizations, the information needs of communities and the emergence of news deserts in the United States. She is the author of “News Deserts and Ghost Newspapers: Will Local News Survive?” and "The Strategic Digital Media Entrepreneur."
David Abrahamson's research focuses on literary journalism, long-form journalism, contemporary magazine media ecosystems, and 20th century media history. He is the author of “Magazine-Made America,” co-editor of the "Routledge Handbook of Magazine Research” and general editor of a 26-volume historical series, "Visions of the American Press."
Jill Blackman’s expertise includes the study of digital trends and the evolution of social media in journalism. She focuses on storytelling through innovative digital techniques, including interactive data visualizations, explanatory animations, mapping and various programming languages.
Martin Block is an expert in marketing mix models, marketing research and analytical techniques, sales promotion, advertising management, direct marketing and entertainment marketing. He formerly consulted and conducted research for the cable television industry, and has served as an expert witness in cases involving marketing communication issues.
Chris Cahill's experience and perspective
Clarke L. Caywood has written extensively on corporate, government and NGO responses to the public during crises. His work on political communications and advertising has been quoted at the national, state and local level on broadcast, social and print media. He has spoken extensively in China, Japan
Gerry Chiaro is an innovative marketing leader and educator with a focus on teamwork and leadership. Before joining the faculty at Medill, his career focused on learning and mastering brand management marketing, leading marketing teams at marketing technology firms and consulting in his own practice.
Jonathan Copulsky works at the intersection of brand, marketing strategy, content marketing
Susan Mango Curtis is an educator, designer
Kelly Cutler has more than 20 years of experience with digital marketing and digital media. Her work focuses on the areas of search marketing, social media marketing, programmatic, retargeting and digital analytics and measurement. She works in both theory and practice.
Craig Duff is a video journalist and producer who has diverse experience in television and digital video; including a leading role in environmental reporting at CNN to pioneering work in digital video at The New York Times and TIME. His recent work includes a video series on Chicago gun violence and the creation of a journalism training center in Pakistan.
Abigail Foerstner is an award-winning reporter covering and teaching health, environment and science journalism. She teaches students how to bridge between an increasingly technological culture and general audiences who rely on science journalism to make critical decisions and understand the wonders around them. She teaches multimedia journalism.
Jeremy Gilbert's work and teaching focus on the content and revenue strategies of existing and emerging media companies. He explores the intersection of technology and media, examining how new tools and techniques will affect the creation, consumption and distribution of media.
Neil Golden is an active business and marketing leader with a track record of helping organizations strengthen financial and brand performance. His expertise spans the restaurant/food, alcoholic beverage, real estate, active recreation
Rich Gordon launched Medill’s graduate program in new media journalism. He has spent most of his career exploring the areas where journalism and technology intersect. He was an early adopter of desktop analytical tools (such as spreadsheets and databases) to analyze data for journalistic purposes.
Desi Hanford has reported on transportation/transportation companies, e-retailers (such as eBay and Amazon), and brick-and-mortar retailers. She is currently a contributing editor for a magazine for facility managers focused on running cost-saving and efficient buildings using current trends and technologies. Her area of interest is public companies.
Tom Hayden is a lawyer and an expert in law, policy and ethics related to integrated marketing communications. He also focuses on data governance and privacy.
Randy Hlavac focuses on how entrepreneurs and businesses can use social and community systems to build market share and build stronger relationships with their high-value consumers. He also researches strategies for building business and executive personas that build followers and engage key influencers.
Jessica
Ashlee Humphreys is a sociologist who examines core topics in consumer behavior and marketing strategy. Her research investigates topics in social media, market creation, language, and digital satisfaction. Humphreys is the author of "Social Media: Enduring Principles," and she is the creator of the Digital Satisfaction Index (DSI).
Candy Lee's work on leadership and the effects of voice in technology are showcased in her research. She also does work on customer retention through loyalty, membership, pricing, display, management, attrition consideration, acquisition
Mi Hyun Lee's research focuses on new technology channels (such as mobile channels) and their impact on consumer behavior in various contexts. She is interested in empirical modeling (e.g. statistical and econometric modeling) and marketing analytics.
Edward Malthouse's research centers on customer engagement and experiences; digital, social and mobile media; content marketing; customer reviews and digital platforms. He is also an expert on big data analytics, including customer relationship management, lifetime value models, predictive analytics, unsupervised learning, recommendation systems, and causal inferences.
Frank Mulhern does research on media economics and technology and its impact on brand communications. His work connects technology to customer data and marketing analytics; particularly with respect to retailing and e-commerce marketing.
Ellen Shearer has conducted research in several areas. In national security, she has focused on journalists' safety, conflict reporting, the military and the media and, more generally, national security issues. In political reporting, she has focused on civic engagement among millennials and among nonvoters.
Vijay Viswanathan's research focuses on how brands and consumers engage each other in the digital marketplace. He uses quantitative and qualitative techniques to understand and optimize the social and economic impact of various marketing actions and programs. His work has implications for brand management, media allocation, and loyalty/referral programs.
Zach Wise's research centers on the intersection of technology and journalism. He does
Yu Xu's areas of specialization lie in the intersection of organizational communication, networks, technology, strategy and computational social science. His current research investigates ecological and evolutionary foundations of behavioral and network change, especially in the context of digitally mediated communities.
